To engage the wider public with concepts related to design and celebrate good designs and innovations during the Business of Design Week (BODW) and deTour period. A number of events, in partnership with different brands, will take place throughout Hong Kong to ensure that the creative spirit is felt citywide.
The Woolmark Company’s Wool Resource Centre, located in Hong Kong, is a global hub for the fibre, textile and apparel industries to discover the wonders and versatility of Australian Merino wool.
Designers can find inspiration and touch and feel the latest and greatest in wool; supply chain partners can showcase their product or host a launch; and woolgrowers can use the centre for industry presentations. Importantly, it also connects the Hong Kong office of The Woolmark Company with global players in the wool industry, acting as a permanent trade space with the aim to assist visitors improve business relationships and commercial outcomes.
Working to inspire, educate ad connect, the aim of the Wool Resource Centre is to reveal the infinite commercial and creative possibilities of Australian Merino Wool.
The event is by invitation only.