To engage the wider public with concepts related to design and celebrate good designs and innovations during the Business of Design Week (BODW) and deTour period. A number of events, in partnership with different brands, will take place throughout Hong Kong to ensure that the creative spirit is felt citywide.
The Italian Consulate General in Hong Kong and Macao is coordinating a yearly festival called “Bellissima Italia” dedicated to the promotion of Italian culture, lifestyle, and iconic Made in Italy products.
The festival is held from the end of September to the beginning of December of each year.
Under “Bellissima Italia”, a registered trademark in accordance with the Hong Kong law, the Consulate is gathering different events organized by public entities and private companies, in order to increase the awareness of Italy in Hong Kong and Macao.
For “Bellissima Italia” events, please visit:
http://www.conshongkong.esteri.it/consolato_hongkong/resource/doc/2017/11/brochure2017-2nd_final.pdf